01
High-performance WordPress websites
Websites that combine positioning, responsive design, technical delivery, search foundations and a clear conversion path.
Explore websitesSERVICES / COMMERCIAL
SERVICES BUILT AROUND OUTCOMES.
From a custom WordPress website to search visibility, performance, business systems or AI automation: choose the route closest to the problem. The engagement can combine disciplines when the result requires it.
SCOPE / ROUTES
WHAT I CAN OWN.
Choose the route that is closest to the current problem. The scope can combine areas when the system requires it.
02
Website redesign
Rebuild an outdated or constrained site without throwing away useful content, search equity or business continuity.
Explore redesign03
Technical SEO & search visibility
Technical SEO, information architecture, internal linking and content systems designed to make the business easier to discover and cite.
Explore search04
WordPress performance optimization
Diagnose rendering, assets, dependencies and Core Web Vitals before deciding whether the right answer is optimization or rebuild.
Explore performance05
Custom WordPress development
Custom themes, plugins, integrations and data structures for requirements that do not fit a generic stack.
Explore development06
Business systems & portals
Client areas, booking, quotation, workflow and operational interfaces when the website needs to become part of the process.
Explore systems07
AI automation
Use AI for research, content operations and workflow automation where it removes repetitive work and creates measurable leverage.
Explore AI08
Technical audits
A bounded diagnosis of architecture, dependencies, performance, SEO foundations and maintainability with priorities, not theatre.
Explore audits09
Ongoing development
A technical relationship for sites that need maintenance, iteration, new pages, features and measured improvement after launch.
Explore ongoing work10
Landing pages & funnels
Focused landing pages and conversion paths built around a defined offer, traffic source, proof and next action.
Explore funnels11
Marketing & conversion strategy
Positioning, messaging, acquisition logic and measurement that give the website and campaigns one commercial direction.
Explore marketingWebsites
Websites that sell the business more clearly.
For professionals and smaller companies, the website is often the most practical entry point. I can handle the information architecture, commercial copy, on-page SEO, responsive interface and technical implementation as a coordinated project. When the current design and content structure remain viable, a focused intervention can improve loading, rendering, assets, Core Web Vitals and technical stability without forcing a complete rebuild.
01
Positioning and page structure
02
Conversion-focused copy
03
Technical and on-page SEO
04
Custom responsive build
Questions answered
Questions clients usually ask
Can you provide copy and SEO as part of the project?
Yes. I can develop the page structure, commercial copy, keyword mapping, on-page SEO and technical SEO foundations. The client still supplies factual knowledge about the business, services and customers.
Do you provide photography?
No. I can work with photographs supplied by the client, recommend that professional photography is commissioned, or design the site around typography, diagrams, interfaces and project screenshots.
Can you work with my current hosting provider?
Usually yes, after reviewing whether the environment is suitable. My preferred model is that the client owns the domain and hosting account while I recommend and configure the technical setup.
Will I be locked into your services?
The project is designed to reduce arbitrary dependencies, not create a new artificial lock-in. Any ongoing relationship should continue because it is useful, not because basic access or ownership is withheld.
NEXT / COMMERCIAL
BRING THE REAL PROBLEM
START THERE.
Describe the situation, outcome and constraints. If the project is a fit, the next step is a focused call.
DISCUSS A PROJECT